Press
Introducing Love All Tennis: Retro Chic Meets Modern Performance
New York, NY – 8/1/2024 – Love All Tennis, the latest venture by Harvard Business School graduate and successful entrepreneur Kate Davis, is set to revolutionize the tennis apparel market. Combining a retro chic vintage aesthetic with high-quality, comfortable fabrics, Love All Tennis offers a unique blend of style and functionality that caters to both the best players and beginners alike.
Founded in 2021 by passionate tennis enthusiast Kate Davis, Love All Tennis is more than just a clothing brand—it's a movement to make the sport accessible to everyone. Initially, the company started selling tennis accessories and gift items under the Love All Tennis trademarked brand. Now, after years of research and preparation, the company is launching its highly anticipated tennis apparel line.
Kate Davis, a busy working mom, identified a gap in the market for stylish and practical tennis attire that could transition seamlessly from the court to daily life. Inspired by her love for retro fashion, she sought to create a line that retains the charm of the past while incorporating modern, performance-driven fabrics.
“Throughout my professional and personal journey, I realized the need for tennis clothing that not only performs well on the court but also looks chic and feels comfortable all day long,” said Kate Davis, Founder of Love All Tennis. “I wanted to create something that blends the best of both worlds—timeless style and contemporary performance.”
In 2024, Harvard classmate Reena Russell Nasr joined Love All Tennis as Chief Operating Officer. Reena, also a busy mom and avid tennis player, shares Kate’s vision and brings her entrepreneurial expertise to the brand. Kate and Reena were close friends at Harvard Business School and have been playing tennis together in New York City for decades. Their daughters attended the same girls' school, and they have been close friends for over twenty years.
Reena Russell Nasr added, “As busy moms, we often found ourselves wearing our tennis clothes long after our matches. We designed Love All Tennis to be versatile, flattering on all body types, and stylish enough to wear throughout the day. Our mission is to make everyone feel confident and fashionable, whether they’re a seasoned player or just starting out.”
Love All Tennis’s debut collection features a range of apparel that embodies the brand’s ethos. Each piece is thoughtfully designed to provide maximum comfort, flexibility, and durability. The collection includes:
- Vintage-Inspired Dresses: Elegant and functional, perfect for both play and everyday wear.
- Chic Skirts and Shorts: Designed with a flattering fit and made from breathable, high-performance fabrics.
- Stylish Tops and Sweaters: Combining retro charm with modern athletic technology to keep players comfortable in all conditions.
Love All Tennis is dedicated to ensuring that their apparel is accessible to everyone, emphasizing inclusivity in both design and sizing. The founders’ entrepreneurial spirit and love for the game shine through in every piece, making the brand a standout in the sportswear market.
For more information about Love All Tennis and to shop the debut collection, visit www.lovealltennis.com.
About Love All Tennis
Love All Tennis was founded by Harvard Business School graduate Kate Davis in 2021. Kate, a successful entrepreneur and avid tennis player, created the brand to merge retro style with modern performance fabrics, offering stylish, comfortable tennis apparel for everyone. Initially, the company focused on selling tennis accessories and gift items under the Love All Tennis trademarked brand. In 2024, Harvard classmate and close friend Reena Russell Nasr joined as Chief Operating Officer. Kate and Reena have been playing tennis together in New York City for decades. Their daughters attended the same girls' school, and they have been close friends for over twenty years. Love All Tennis is committed to making tennis accessible and enjoyable for all, providing clothing that is as fashionable as it is functional.
**Media Contact:**
Kate Davis
CEO
Love All Tennis
Email: kate@lovealltennis.com
Phone: 917-716-7611
